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Allianz

Raising the North American Profile of a Global Insurance Leader

Situation

Allianz Global Corporate & Specialty (AGCS) is a leading global commercial insurance carrier that provides risk consultancy, property-casualty solutions and alternative risk transfer. As the world’s largest insurance company, Allianz had strong international recognition but was not as well-known as its competitors in North America. AGCS approached Stanton to help.

Approach

Stanton initiated a strategic campaign to introduce AGCS to influential business and trade media in the U.S. and Canada. We developed content relevant to a North American audience and trained spokespeople to capitalize on every media interaction. We worked efficiently to generate positive visibility in national business outlets as well as insurance and industry trade media.

Results

Stanton has secured national media coverage for AGCS in top tier outlets such as the Wall Street Journal, New York Times, Reuters, Bloomberg, and Financial Times. Ongoing coverage in insurance media is also a top priority and through our efforts, AGCS experts are now regularly featured in articles, bylines, podcasts and television segments in leading insurance trade outlets.

Allianz Chief Claims Officer: Businesses Look to Repatriate Supply Chains

“For AGC&S, where we have seen a number of claims that we were exposed to was our medical business in the United States. Yes, there were claims notifications in larger numbers, and we have settled already a number of those claims where coverage was actually existing.”

Business interruption drives 60% of cyber losses: Allianz

“Whether due to ransomware, human error or a technical fault, the loss of critical systems or data can bring an organization to its knees in today’s digitalized economy,” Joerg Ahrens, global head of long-tail claims at AGCS, said in a statement. “If an online platform is unavailable due to a technical glitch or cyber event, it could bring large losses for companies that rely on it, particularly given today’s increasing reliance on online sales or digital supply chains,” Mr. Ahrens said.

U.S. businesses splurge on insurance to protect against post-election chaos

“I think it’s not a question of if. It’s a question of the magnitude of these violent protests,” said Björn Reusswig, who heads the global and political violence coverage practice for an Allianz SE specialty insurance unit.

Sales of commercial policies that cover damage from societal unrest in the United States have already doubled in October from September levels, insurers and brokers said.

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